aspire foods

Our Company

Who We Are

At Aspire Bakeries we put our customers and our people first, as we aspire to be the best all-around Bakery expert. From La Brea Bakery artisan bread to Otis Spunkmeyer cookies and muffins – just to name a few – our teams are obsessed with creating and delivering the highest quality and best tasting baked goods around. We’re at an inflection point in our business and so our new name, Aspire, fits perfectly with our growth mindset, which leads us to our tagline, Rising Together. By that we mean we are rising together with our customers AND our employees for both customer and company business results.

We develop deep relationships with our customer partners which include major quick serve restaurants, foodservice providers and grocery retailers to provide bakery solutions with the highest standards for food safety and sustainability. Through our customer-centric focus, we aim to delight consumers with our irresistible baked goods while helping our partners drive sales and profitability.

loaf drawing baked goods
bakers inspecting
bread in basket drawing
  • 15
  • 4200
  • 11.5K
  • 10M+

Our Values

Our Company Name

grain harvesting in field

As we transition to an independent company, we created a naming strategy and enlisted the help of our employees to create a name that would meet our objectives. There were hundreds of submissions, each with great appeal and meaning, but the one that rose to the top came from a Brantford, Canada Bakery Supervisor, Alex Gillis.
Alex wrote, "As we Aspire to be the best bakery in North America, what better name than Aspire to represent our desire to not only achieve our goals but exceed them. We Aspire for greatness, and we will attain this with Integrity, Ownership, Customer focus, Creativity and Care."

Our new name truly reflects our values and our goals – we strive to be the best in baking and continually aspire to improve and grow. We are humble while confident. And Aspire Bakeries is the name to motivate us all – the possibilities are endless!